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~subject:"Verhaltensökonomik"
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Verhaltensökonomik
Vereinigte Staaten
48
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23
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14
Marktpsychologie
11
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10
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Katona, George
6
Morgan, James N.
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Hosseini, Hamid
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Strümpel, Burkhard
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Zahn, Ernest
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The impact of theory on representations of the consumer and the marketing organisation
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The journal of socio-economics
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ECONIS (ZBW)
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Essays on behavioral economics : [Tab.]
Katona, George
;
Morgan, James N.
-
1980
Persistent link: https://www.econbiz.de/10000317880
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2
George Katona : a founding father of old behavioral economics
Hosseini, Hamid
- In:
The journal of socio-economics
40
(
2011
)
6
,
pp. 977-984
Persistent link: https://www.econbiz.de/10009501982
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3
Rational behavior and econcomic behavior
Katona, George
-
2008
Persistent link: https://www.econbiz.de/10003611109
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4
Psychological economics
Katona, George
-
1975
Persistent link: https://www.econbiz.de/10013489050
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5
Human behavior in economic affairs : essays in honor of George Katona
Morgan, James N.
;
Zahn, Ernest
-
1972
Persistent link: https://www.econbiz.de/10000052176
Saved in:
6
Psychological analysis of economic behavior
Katona, George
-
1951
-
1. ed
Persistent link: https://www.econbiz.de/10014373966
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