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~subject:"Verhaltensökonomik"
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Verhaltensökonomik
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Hodgkinson, Gerard P.
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Advanced strategic management : a multi-perspective approach
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California management review
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Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
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The behavioural strategy perspective
Hodgkinson, Gerard P.
- In:
Advanced strategic management : a multi-perspective approach
,
(pp. 201-228)
.
2016
Persistent link: https://www.econbiz.de/10011430873
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2
Coming in from the cold : the psychological foundations of radical innovation revisited
Hodgkinson, Gerard P.
;
Healey, Mark P.
- In:
Industrial marketing management : the international …
43
(
2014
)
8
,
pp. 1306-1313
Persistent link: https://www.econbiz.de/10010473331
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3
Making strategy hot
Healey, Mark P.
;
Hodgkinson, Gerard P.
- In:
California management review
59
(
2017
)
3
,
pp. 109-134
Persistent link: https://www.econbiz.de/10011736745
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