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The effect of product touch information and sale proneness on consumers' responses to price discounts
Yazdanparast, Atefeh; Kukar-Kinney, Monika - In: Psychology & marketing 40 (2023) 1, pp. 146-168
Persistent link: https://www.econbiz.de/10013465217
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Planned versus unplanned timing changes in payment and product receipt : implications for sales promotion and services management strategy
Spears, Nancy; Mowen, John C.; Chakraborty, Goutam - In: Psychology & marketing 27 (2010) 3, pp. 229-251
Persistent link: https://www.econbiz.de/10003956553
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Overcoming information overload in retail environments : imagination and sales promotion in a wine context
Ketron, Seth; Spears, Nancy; Dai, Bo - In: Journal of retailing and consumer services 33 (2016), pp. 23-32
Persistent link: https://www.econbiz.de/10011598538