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Collaborative buyer-supplier relationships and downstream information in marketing channels
Claro, Danny Pimentel; Claro, Priscila B. Oliveira - In: Industrial marketing management : the international … 39 (2010) 2, pp. 221-228
Persistent link: https://www.econbiz.de/10003956084
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Fatores de propensão à compra em canais de atendimento telefônico (Call Center)
Gelape, Giovanni Léo; Bortoluzzo, Adriana Bruscato; … - 2015
Persistent link: https://www.econbiz.de/10011344656
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The effect of inside sales and hybrid sales structures on customer value creation
Ramos, Carla; Claro, Danny Pimentel; Germiniano, Renato - In: Journal of business research : JBR 154 (2023), pp. 1-19
Persistent link: https://www.econbiz.de/10013468754
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Multichannel relational communication strategy : does one-sized strategy fit all customers?
Ramos, Carla; Bortoluzzo, Adriana Bruscato; Claro, … - In: European journal of marketing 58 (2024) 4, pp. 952-985
Persistent link: https://www.econbiz.de/10015047349