neuromarketing, particularly to influence election outcomes, along with a special aim to discuss some raised doubts about Trump … neuromarketing 2.0 mechanisms adopted by Trump's political campaign team in the 2016 presidential election. Findings Based on Trump … inquiry. This paper provides a useful introduction and further explanations for why and how Trump's campaign defied initial …

While people on all sides of the political spectrum were amazed that Donald Trump won the Republican nomination this … paper demonstrates that Trump's victory was not a crazy event but rather the equilibrium outcome of a multi-candidate race …

The trade war initiated by the Trump administration is the largest since the US imposed the Smoot-Hawley tariffs in the …. Our results highlight the political salience of the trade war: US trade war tariffs boosted Trump’s support but foreign … retaliation hurt Trump. In particular, the pro-Trump effects of US trade war tariffs were crucial for Trump crossing the recount …

-observed positive relationship between racial animus and Trump's vote share is eliminated by introducing an interaction between racial … significant positive association with Trump's vote share, but this is offset by high levels of relatedness. Together, these two … and worldview defense theory. We find no effect on Trump's performance from social capital or exposure to trade shocks …