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Marketingstrategien für Parteien : gibt es e. Technologie d. legalen Machterwerbs?
Oellerking, Christian - 1988
Persistent link: https://www.econbiz.de/10000752827
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Changing perspectives of politics marketing in Nigeria
Aghara, Vincent; Nwaizugbo, Ireneus; Chukwuemeka, Emmanuel - In: Review of business & finance studies : RBFS 6 (2015) 2, pp. 105-115
Persistent link: https://www.econbiz.de/10010519864
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Political brand identity : an examination of the complexities of Conservative brand and internal market engagement during the 2010 UK General Election campaign
Pich, Christopher; Dean, Dianne; Punjaisri, Kanyapuss - In: Journal of marketing communications 22 (2016) 1, pp. 100-117
Persistent link: https://www.econbiz.de/10011536095
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Young British partisans' non-voters' processing of attack election advertising and the implications for marketing politics
Dermody, Janine; Hanmer-Lloyd, Stuart; Koenig-Lewis, Nicole - In: Journal of marketing management : MM 30 (2014) 9/10, pp. 974-1005
Persistent link: https://www.econbiz.de/10010411298
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The role of party reputation in the formation of policy
Harrington, Joseph Emmett - In: Journal of public economics 49 (1992) 1, pp. 107-121
Persistent link: https://www.econbiz.de/10001131473
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Political marketing : impact of public relations on the change in voter behaviour of consumers (voters)
Bacik, Radovan; Gavurova, Beata; Gburova, Jaroslava - In: Marketing i menedžment innovacij : m&mi (2021) 2, pp. 40-48
Persistent link: https://www.econbiz.de/10013161735
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Exploring young voter engagement and journey mapping across political events
Poorrezaei, Mojtaba; Pich, Christopher; Guja Armannsdottir - In: International journal of market research 65 (2023) 5, pp. 532-565
Persistent link: https://www.econbiz.de/10014368512
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Political participation in Communist China
Townsend, James Roger - 1967
Persistent link: https://www.econbiz.de/10014376122
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Politics
Pickles, Dorothy Maud - 1973
Persistent link: https://www.econbiz.de/10000105072
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Who is in for a party and for what? : party identities, selection of politicians and policies
Cervellati, Matteo; Gulino, Giorgio; Roberti, Paolo - 2020
Persistent link: https://www.econbiz.de/10012231350