Kuo, Chia-Wei; Ahn, Hyun-Soo; Aydin, Goker - 2012
Although take-it-or-leave-it pricing is the main mode of operation for many retailers, a number of retailers discreetly allow price negotiation when some haggle-prone customers ask for a bargain. At these retailers, the posted price, which itself is subject to dynamic adjustments in response to...