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No Barrique, No Berlusconi : collective identity, contention, and authenticity in the making of Barolo and Barbaresco wines

Negro, Giacomo; Hannan, Michael T.; Rao, Hayagreeva; … - 2007

Persistent link: https://www.econbiz.de/10003527689

Category signaling : biodynamic and organic winemaking in Alsace

Negro, Giacomo; Hannan, Michael T.; Fassiotto, Magali A. - 2012

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Category reinterpretation and defection : modernism and tradition in Italian winemaking

Negro, Giacomo; Hannan, Michael T.; Rao, Hayagreeva - In: Organization science : a journal of the Institute for … 22 (2011) 6, pp. 1449-1463

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Categorical contrast and audience appeal : niche width and critical success in winemaking

Negro, Giacomo; Hannan, Michael T.; Rao, Hayagreeva - In: Industrial and corporate change 19 (2010) 5, pp. 1397-1425

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Category signaling and reputation

Negro, Giacomo; Hannan, Michael T.; Fassiotto, Magali - In: Organization science : a journal of the Institute for … 26 (2015) 2, pp. 584-600

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Wine markets : genres and identities

Negro, Giacomo; Hannan, Michael T.; Olzak, Susan - 2022

"The world of wine encompasses endless variety. Consumers want to understand what makes one bottle of wine different from another; vintners need to know how to communicate what makes their product distinctive. Drawing on a decade of fieldwork in Italy and France as well as interviews with...

Persistent link: https://www.econbiz.de/10012544432