section 1. Theoretical and conceptual aspects of sport communication -- section 2. Traditional media associated with sport communication -- section 3. Sport communication and new and emerging media -- section 4. Sociological aspects of sport communication -- section 5. The management of sport...

pt. 1. Theoretical perspectives on CSR in sport -- pt. 2. Implementing CSR in sport -- pt. 3. Stakeholder engagement in CSR in sport -- pt. 4. Communicating CSR in sport -- pt. 5. Measuring CSR in sport.

Cover -- Half Title -- Title page -- Copyright Page -- Dedication -- Contents -- List of contributors -- Introduction -- 1. Why sports journalism matters -- PART I: The trade -- 2. Sport and journalism in the 18th and 19th centuries -- 3. The art of sportswriting -- 4. Newspapers -- 5. Tabloids...

The author talks about the evolution of the football system from the perspectives of the markets, sport, and its centrality in a state's economy and internationally. The paper analyzes its exponential growth, which makes a financial change and improvement to respond to important competition...