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How fifteen transnational corporations manage public affairs
Dunn, S. Watson - 1979
Persistent link: https://www.econbiz.de/10000559009
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Cases in public relations management : the rise of social media and activism
Swann, Patricia - 2020 - Third edition
Persistent link: https://www.econbiz.de/10014013875
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Handbuch Pharma-Management
Lonsert, Michael (contributor);  … - 1995
Persistent link: https://www.econbiz.de/10000429566
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Fallen die Unternehmensgrenzen? : Beiträge zur Außenorientierung der Unternehmensführung
Hinterhuber, Hans H. (ed.); Stahl, Heinz K. (contributor) - 2001
Persistent link: https://www.econbiz.de/10001553453
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The use of the "rational" system of global marketing communications in management of international enterprises
Obolenska, Tatiana; Shatarska, Inna; Shevtsov, Yegor - In: Problems and perspectives in management : PPM ; … 17 (2019) 3, pp. 14-30
Persistent link: https://www.econbiz.de/10012158912
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The global public relations handbook : theory, research, and practice
Sriramesh, Krishnamurthy (ed.); Verčič, Dejan (contributor) - 2009 - Expanded and rev. ed.
Persistent link: https://www.econbiz.de/10003716314
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Case studies in crisis communication : international perspectives on hits and misses
George, Amiso M. (ed.); Pratt, Cornelius B. (contributor) - 2012
and change management : strategic efforts to restore Lebanon's tourism sector / Ali Kanso, Joseph Ajami and Abdul Karim … Brown -- USA -- No walruses in the Gulf : BP's need for effective issues management / Ashli Quesinberry Stokes -- South …
Persistent link: https://www.econbiz.de/10009525488
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Corporate reputation and the news media : agenda-setting within business news coverage in developed, emerging, and frontier markets
Carroll, Craig E. (contributor) - 2011
Persistent link: https://www.econbiz.de/10010198804
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Risiko- und Krisenkommunikation : Rahmenbedingungen, Herausforderungen und Erfolgsfaktoren, dargestellt am Beispiel der chemischen Industrie
Baumgärtner, Norbert - 2005 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003115161
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Public Relations ohne Grenzen? : eine explorative Analyse der Beziehung zwischen Kultur und Öffentlichkeitsarbeit von Unternehmen
Huck-Sandhu, Simone - 2004 - 1. Auflage
Persistent link: https://www.econbiz.de/10001851247