The World of Brands and Branding -- Why Bother with Place Branding? -- The Challenges of Branding Places -- What Is Being Branded and Why? -- Prepare to Start: Mobilize the Forces -- Prepare to Start: Selecting Place Branding Expertise -- The Seven Steps to a Place Brand -- Step One: Assessment...

This Article posits that in response to adoption of Kyoto Protocol targets by governments and multi-national corporations overseas that comprise significant portions of the global economy as well as global financial markets, businesses and state and local governments in the U.S. are also being...

Small cities, big challenges -- Creating opportunities with limited resources -- Placemaking process: putting things on the move -- The art of collaboration: finding external partners and keeping them on board -- Governance: the art of getting things done -- Marketing and branding the small city...

Recent economic literature emphasizes the importance of moral considerations to explain compliance behavior with respect to underground activities such as tax evasion. A considerable amount of research aims to identify factors that affect the intrinsic motivation to comply. However, the causal...

In this paper, we revisit the association between happiness and inequality. We argue that the perceived fairness of the income generation process affects this association. Building on a two-period model of individual life-time utility maximization, we predict that persons with higher perceived...

In this paper, we revisit the association between happiness and inequality. We argue that the perceived fairness of the income generation process affects this association. Building on a two-period model of individual life-time utility maximization, we predict that persons with higher perceived...