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This paper aims to map and analyze the scientific production of social innovation, resulting in a contribution to the literature review and guidelines for future research. A bibliometric analysis was conducted to explore the trends on the topic. The primary objectives are (1) to identify how the...
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We review a large number of empirical studies on Pay-What-You-Want (PWYW) pricing. We distinguish between laboratory experiments, field experiments, survey experiments and case studies. Based on this survey we identify the following two gaps in the recently flourishing literature on PWYW...
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