This accessible introduction to the world economy and to the theory and practice of globalization argues that key topics in international economics cannot be understood without knowledge of international business, and vice versa. It reviews and combines insights from both literatures and applies...

Introduction -- Chapter 1: The Relationship between Economics and International Business Studies -- Chapter 2: Introduction to Modelling Techniques -- Chapter 3: Introduction to Monopoly -- Chapter 4: Introduction to Location -- Chapter 5: Division of Labour and Modularisation -- Chapter 6:...

Part I. World and Global Economy -- Chapter 1. World and Global Economy, Global Business Environment and International Business: Nature, Formation, and Structure -- Chapter 2. Concepts and Theories of Global Economy -- Chapter 3. World Economy: Growth, Proportions, Efficiency, and Forecasting --...