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This paper uses cross-country panel data to study the effects of advertising bans and other control policies on alcohol demand. The null hypothesis to be tested is that advertising bans do not decrease alcohol consumption. The study addresses several shortcomings in four previous studies. First,...
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This chapter surveys the literatures on advertising bans and alcohol consumption or abuse, and advertising expenditures and alcohol consumption. Studies of state-level bans of billboards are examined as well as studies of international bans that cover broadcasting media. For expenditures, the...
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This paper presents a synthesis of cigarette advertising elasticities from econometric studies for the U.S. (25 studies) and other countries (13 studies). Summaries are presented for each sample using fixed- and random-effects weighted means and weighted regressions. The weighted regressions...
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This paper presents a review of advertising bans in the United States, including bans pertaining to alcohol and cigarettes. I review the laws on commercial speech as established by the Supreme Court. An economic history is presented of regulation of alcohol advertising and tobacco advertising,...
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