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Supply and demand for advertising messages
Telser, Lester G. - In: The American economic review 56 (1966) 2, pp. 457-466
Persistent link: https://www.econbiz.de/10003694065
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Advertising and competition
Telser, Lester G. - In: Journal of political economy 72 (1964) 6, pp. 537-562
Persistent link: https://www.econbiz.de/10002889679
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Some aspects of the economics of advertising
Telser, Lester G. - In: The journal of business : B 41 (1968) 2, pp. 166-173
Persistent link: https://www.econbiz.de/10002890048