Showing 1 - 10 of 11
Persistent link: https://www.econbiz.de/10003814997
Many believe that fast food promotion is a significant cause of the obesity epidemic in North America. Industry members argue that promotion only reallocates brand shares and does not increase overall demand. We study the effect of fast food promotion on market share and total demand by...
Persistent link: https://www.econbiz.de/10014211430
Persistent link: https://www.econbiz.de/10001397022
Persistent link: https://www.econbiz.de/10011421847
Persistent link: https://www.econbiz.de/10009751090
Persistent link: https://www.econbiz.de/10009661213
Persistent link: https://www.econbiz.de/10009720346
Persistent link: https://www.econbiz.de/10008758373
Persistent link: https://www.econbiz.de/10008758381
Persistent link: https://www.econbiz.de/10009384671