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region, with the relationship strongest for advertising through newspapers, the most heavily used channel for local … advertising of mortgages. This pattern survives even after conditioning for a rich set of borrower, loan and region …
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consumers find cheaper mortgages. Lenders that advertise more within a region sell more expensive mortgages, measured as the …
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region, with the relationship strongest for advertising through newspapers, the most heavily used channel for local … advertising of mortgages. This pattern survives even after conditioning for a rich set of borrower, loan and region …
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