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Werbung
Marketing
64
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44
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43
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21
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20
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19
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18
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18
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13
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13
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12
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Schmit, Todd M.
10
Kaiser, Harry M.
9
Baker, Michael John
3
Messer, Kent D.
3
Baker, Michael J.
2
Dong, Diansheng
2
Chung, Chanjin
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NICPRE / National Institute for Commodity Promotion Research and Evaluation
4
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Agricultural and resource economics review : ARER
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
2
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1
Optimal seasonal allocation of generic dairy advertising expenditures
Schmit, Todd M.
;
Kaiser, Harry M.
- In:
Journal of agricultural and applied economics
39
(
2007
)
1
,
pp. 187-199
Persistent link: https://www.econbiz.de/10003486378
Saved in:
2
Optimal media allocation of generic fluid milk advertising expendittures : the case of New York State
Dong, Diansheng
;
Schmit, Todd M.
;
Kaiser, Harry M.
- In:
Agricultural and resource economics review : ARER
36
(
2007
)
2
,
pp. 253-266
Persistent link: https://www.econbiz.de/10003601227
Saved in:
3
Optimal institutional mechanisms for funding generic advertising : an experimental analysis
Messer, Kent D.
;
Schmit, Todd M.
;
Kaiser, Harry M.
- In:
American journal of agricultural economics
87
(
2005
)
4
,
pp. 1046-1060
Persistent link: https://www.econbiz.de/10003178592
Saved in:
4
Optimal seasonal allocation of generic dairy advertising expenditures
Schmit, Todd M.
(
contributor
);
Kaiser, Harry M.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002565026
Saved in:
5
Optimal institutional mechanisms for funding generic advertising : an experimental analysis
Messer, Kent D.
(
contributor
);
Schmit, Todd M.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10003108373
Saved in:
6
The impact of generic advertising on US household cheese purchases : a censored autocorrelated regression approach
Schmit, Todd M.
;
Gould, Brian W.
;
Dong, Diansheng
; …
-
2003
Persistent link: https://www.econbiz.de/10001782771
Saved in:
7
Measuring the impacts of generic fluid milk and cheese advertising : a time-varying parameter application
Schmit, Todd M.
;
Kaiser, Harry M.
-
2002
Persistent link: https://www.econbiz.de/10001766787
Saved in:
8
Egg advertising, dietary cholesterol concerns, and US consumer demand
Schmit, Todd M.
- In:
Agricultural and resource economics review : ARER
27
(
1998
)
1
,
pp. 43-52
Persistent link: https://www.econbiz.de/10001240897
Saved in:
9
Identifying the extensive and intensive effects of generic advertising on the household demand for fluid milk and cheese
Schmit, Todd M.
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001583653
Saved in:
10
Dictionary of marketing & advertising
Baker, Michael John
-
1990
-
2. ed
Persistent link: https://www.econbiz.de/10000806150
Saved in:
1
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