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Switching Costs in Competitive Health Insurance Markets : The Role of Insurer’s Pricing Strategies

Lamiraud, Karine - 2020

Our article deals with pricing strategies in Swiss health insurance markets and focuses on the relationship between basic and supplementary insurance. We analyzed how firms' pricing strategies (i.e., pricing of basic and supplementary products) can create switching costs in basic health...

Persistent link: https://www.econbiz.de/10012832863