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Der relevante Markt der Wochenzeitung "Die Zeit" : e. empir. Unters. als Grundlage für d. wettbewerbsrechtl. Beurteilung d. Beteiligung von Gruner + Jahr am Zeitverl.
Brüne, Gerd; Hammann, Peter; Kleinaltenkamp, Michael - 1987
Persistent link: https://www.econbiz.de/10000733191
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Productivity in marketing
Bucklin, Louis P.; Bucklin, Louis Pierre - 1978
Persistent link: https://www.econbiz.de/10000558998
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Marketing in a competitive economy
Rodger, Leslie W. - 1965
Persistent link: https://www.econbiz.de/10000608374
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Completing the internal market for industrial products
Pelkmans, Jacques - 1986
Persistent link: https://www.econbiz.de/10000705518
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The environment of marketing behavior : selections from the literature
Holloway, Robert John; Hancock, Robert Spencer - 1964
Persistent link: https://www.econbiz.de/10000674671
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Retailing : competition and trade practices
Havenga, J. J.; Havenga, J. J. D. - 1973
Persistent link: https://www.econbiz.de/10000675229
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Modern marketing thought
Westing, John Howard; Albaum, Gerald S. - 1975 - 3. ed
Persistent link: https://www.econbiz.de/10000042154
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Die handelsgerichtete Absatzpolitik der Hersteller im Wettbewerb um den Regalplatz : eine aktionsanalytische Untersuchung
Hansen, Peter - 1972
Persistent link: https://www.econbiz.de/10000042249
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Marketing warfare
Ries, Al; Trout, Jack - 1986
Persistent link: https://www.econbiz.de/10000042959
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The Copenhagen School and Scandinavian theory of competition and marketing
Mickwitz, Goesta - In: Readings in Danish theory of marketing, (pp. 24-32). 1966
Persistent link: https://www.econbiz.de/10003633350