Showing 1 - 10 of 10,352
Persistent link: https://www.econbiz.de/10001590584
Consumers often find it hard to make correct value comparisons between market alternatives. Part of this choice complexity is the result of deliberate obfuscation by firms. This review synthesizes a theoretical literature that analyzes the role of choice complexity in otherwise competitive...
Persistent link: https://www.econbiz.de/10012979168
Persistent link: https://www.econbiz.de/10014426043
Persistent link: https://www.econbiz.de/10015047850
Persistent link: https://www.econbiz.de/10011866149
Persistent link: https://www.econbiz.de/10000639939
Persistent link: https://www.econbiz.de/10003727775
Persistent link: https://www.econbiz.de/10003780527