This paper analyzes how data-driven vertical integration between a platform and one downstream seller affects market … outcomes in a two-sided market where sellers with asymmetric targeting skills target advertisements to individuals who have …. Therefore, a market entrant that has worse targeting technology than an incumbent is disproportionately harmed by such …

market players. We support instead a focus on prohibiting exclusionary behavior by first movers to avoid leadership derived …

increasing offshoring activity increases competition in the final goods market, leading to a progressive vertical disintegration …

competitor. The firm can use the search engine as its own low quality version and as a mechanism to expand its market since it …

, and that the boost varies by newspaper market structure: fully competitive markets get the largest boost, followed by …