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Idea Competitions under scrutiny : acquisition, intelligence or public relations mechanism?
Mortara, Letizia; Ford, Simon J.; Jaeger, Manuel - In: Technological forecasting & social change : an … 80 (2013) 8, pp. 1563-1578
Persistent link: https://www.econbiz.de/10010206882
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I didn't win! : an overlooked downside of crowdsourcing?
Karpukhina, Tatiana; Schreier, Martin; Janiszewski, Chris A. - In: Journal of interactive marketing 59 (2024) 1, pp. 42-58
Persistent link: https://www.econbiz.de/10014583034
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Competitive pressure and innovation at the firm level
Beneito, Pilar; Coscollá-Girona, Paz; Rochina … - In: The journal of industrial economics 63 (2015) 3, pp. 422-457
Persistent link: https://www.econbiz.de/10011397220
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Reference quality-based competitive market structure for innovation driven markets
Kim, Wonjoon; Kim, Minki - In: International journal of research in marketing : IJRM ; … 32 (2015) 3, pp. 284-296
Persistent link: https://www.econbiz.de/10011398545
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Competitive pressure determinants and innovation at the firm level
Beneito, Pilar; Coscollá-Girona, Paz; Rochina … - 2011
Persistent link: https://www.econbiz.de/10009743636
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Innovation, openness, and platform control
Parker, Geoffrey; Van Alstyne, Marshall - In: Management science : journal of the Institute for … 64 (2018) 7, pp. 3015-3032
Persistent link: https://www.econbiz.de/10011899703
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Competitive imitation strategy for new product-market success
Min, Sungwook; Kim, Namwoon - In: Australasian marketing journal : AMJ ; official journal … 31 (2023) 2, pp. 112-123
Persistent link: https://www.econbiz.de/10014252789
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Competing with co-created products
Cohen-Vernik, Dinah; Pazgal, Amit I.; Syam, Niladri B. - In: International journal of research in marketing : IJRM ; … 36 (2019) 1, pp. 63-82
Persistent link: https://www.econbiz.de/10012016491
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User-generated content and competing firms’ product design
Kwark, Young; Chen, Jianqing; Raghunathan, Srinivasan - In: Management science : journal of the Institute for … 64 (2018) 10, pp. 4608-4628
Persistent link: https://www.econbiz.de/10011932609
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Competing with Co-Created Products
Cohen-Vernik, Dinah; Syam, Niladri B.; Pazgal, Amit - 2016
The practice of firms co-creating products and services with their customers has a long history in business markets and, with advances in information technology, is now gaining increasing popularity in consumer markets as well. In this research we study the incentives of competing firms to...
Persistent link: https://www.econbiz.de/10014136596