Silva, Mariana O.; Lucinda, Cláudio Ribeiro - In: Economia : revista da ANPEC 18 (2017) 1, pp. 117-128
Switching costs are a leading cause of customer lock-in in banking, reducing the extent of competition and increasing market power in this industry. This paper tries to estimate these costs using a methodology that does not require customer microdata. The estimates obtained here-using bank...