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~subject:"Wettbewerbsvorteil"
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Linking resource-advantage (R-A) theory and service-dominant (S-D) logic : an integrative framework of service innovation research
Verma, Rajeev
;
Jayasimha, K. R.
- In:
International journal of business competition and …
2
(
2012
)
4
,
pp. 306-323
Persistent link: https://www.econbiz.de/10009664933
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Service delivery innovation architecture : an empirical study of antecedents and outcomes
Verma, Rajeev
;
Jayasimha, K. R.
- In:
IIMB management review
26
(
2014
)
2
,
pp. 105-121
Persistent link: https://www.econbiz.de/10010414380
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