The paper examines how the sources and forms of competitive advantage interweave and what does this mean for the existing theory on competitive advantage. We found out that all sources of competitive advantage should be classified into external and internal category. Consequently, we believe it...

The process of competition between firms can be described as a causalconsecutive sequence. The paper is built on the findings of empirical research based on a sample of 225 Slovenian firms. By using statistical methods we examine which approaches firms use to ensure their competitiveness and,...