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Die schnelle Entwicklung des Informationsmediums Internet bietet Online-Zeitungen ein hohes Wachstumspotenzial. Allerdings können die bisher meist kostenlosen Online-Zeitungen allein durch Werbeeinnahmen kaum profitabel gestaltet werden. Timo Schulze untersucht, wie optimale Nutzungspreise für...
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When a firm is able to recognize its previous customers, it may use information about their purchase histories to price discriminate. We analyze a model with a monopolist and a continuum of heterogeneous consumers, where consumers are able to maintain their anonymity and avoid being identified...
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In this book Ariel Ezrachi and Maurice Stucke take a hard look at today's app-assisted digital shopping. While consumers reap many benefits from online purchasing, the sophisticated algorithms and data crunching that make browsing so convenient are also changing the nature of market competition,...
Persistent link: https://www.econbiz.de/10011483140
Shoppers with Internet access and a bargain-hunting impulse can find a universe of products at their fingertips. In this thought-provoking exposé, Ariel Ezrachi and Maurice Stucke invite us to take a harder look at today’s app-assisted paradise of digital shopping. While consumers reap many...
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