Gopalakrishnan, Shanthi; Kovoor-Misra, Sarah - In: Business research quarterly : BRQ 24 (2021) 3, pp. 224-232
practice by suggesting that there are two categories of innovation during multi-level crises, such as a pandemic: (1) reactive …In this article, we explore the Covid-19 crisis through the lens of innovation. We focus on the threat and opportunity … drivers of innovation, and some of their product/service and process outcomes. We contribute to crisis innovation theory and …