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~subject:"Wirtschaftskonzentration Fusionen"
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Wirtschaftskonzentration Fusionen
Vereinigte Staaten
4
Marketing
3
Marketing management
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Marketingmanagement
3
Firm performance
2
Unternehmenserfolg
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Betriebsführung
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Chile
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Competitive advantage
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Mexiko
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Wirtschaftskonzentration Fusion
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customer value
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organization change
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Narver, John C.
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Journal of marketing
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Marketing and the controversy over conglomerate mergers
Narver, John C.
- In:
Journal of marketing
31
(
1967
)
3
,
pp. 6-10
Persistent link: https://www.econbiz.de/10002557589
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