John Taylor has found that entertaining his students is an effective tool for economic education in his classroom teaching. The success of Freakonomics has demonstrated that how we package the economic toolkit can be not only educational but profitable. In this paper, it is demonstrated how the...

Introduction -- The Basic Assumptions of Traditional Economics -- An Initial Interim Conclusion -- A Discourse Analytical Examination of Some Fundamental Assumptions and Concepts in Economics -- A Second Interim Conclusion -- Summary and Outlook -- Conclusion and Outlook.