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For firms acting in technological niches the expansion into foreign markets can be a way to increase sales and to thus to recover initial sunk costs over a shorter time frame. Our research, based on survey data for nearly 600 British and German high-tech start-ups, examines whether...
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From the Publisher: The best minds at Business Week explore ways your company can survive-and thrive-amid the business growth and innovation of China and India. The economic rise of China and India has changed the way the world does business-and today's companies need to step up their game. This...
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