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may have differential effects that vary by firm size. We use quarterly sales data on UK pharmaceuticals in a dynamic panel … model to estimate the impact of product (new drugs) and marketing (additional pack varieties) innovations within a …
Persistent link: https://www.econbiz.de/10012903446
Marketing in general and trade promotion strategy, particularly, have to play an important role in promoting … paper reviews the roles of marketing by investigating the impacts of trade promotion on development which is proxied by the … trade promotion also plays an important role on international trade. The estimation results also suggest that countries with …
Persistent link: https://www.econbiz.de/10013212992
In this paper it will be attempted to show econometrically that electronic commerce (e-commerce) has a positive impact on economic growth at country level, since e-commerce promotes sales (and thus consumption), that in turn improves company performance, thus causing ultimately economic growth....
Persistent link: https://www.econbiz.de/10014203174
The Internet has evolved from Web 1.0, with static web pages and limited interactivity, to Web 2.0, with dynamic content that relies on user engagement. This change increased production costs significantly, but the price charged for Internet content has generally remained the same: zero. Because...
Persistent link: https://www.econbiz.de/10011891856
Persistent link: https://www.econbiz.de/10012582676
We perform an econometric investigation of the contribution of pharmaceutical innovation to mortality reduction and growth in lifetime per capita income. In both of the periods studied (1970-80 and 1980-91), there is a highly significant positive relationship across diseases between the increase...
Persistent link: https://www.econbiz.de/10012472240
Led by the pharmaceutical manufacturing industry, IP-intensive manufacturing industries contribute extraordinary economic value to the U.S. economy. Compared to other IP-intensive and non-IP intensive manufacturing industries, the pharmaceutical manufacturing industry had the highest R&D...
Persistent link: https://www.econbiz.de/10012946648
We perform an econometric investigation of the contribution of pharmaceutical innovation to mortality reduction and growth in lifetime per capita income. In both of the periods studied (1970-80 and 1980-91), there is a highly significant positive relationship across diseases between the increase...
Persistent link: https://www.econbiz.de/10013311197
Persistent link: https://www.econbiz.de/10015089052
Both China and India, the emerging giants in Asia, have achieved significant economic development in recent years. China has enjoyed a high annual GDP growth rate of 10 per cent and India has achieved an annual GDP growth rate of 6 per cent since 1981. Decomposing China and India’s GDP growth...
Persistent link: https://www.econbiz.de/10010284745