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Health insurance market in India has become the fastest growing segment in non–life insurance sector in India. The … health insurance business in India saw a 24% growth in FY 17 with a premium of INR 30,765 Cr and a market share of 24%. It … distribution of health insurance products in India. This paper attempts to uncover the prospects of successful marketing of such …
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Economic shocks represent a challenge for health systems because they decrease public revenue, and at the same time, increase the need for publicly funded health care. Since health expenditure is rapidly increasing in most countries, its efficiency must be tested. The subject of research in this...
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