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The design and management of networks have become very important research topics in the field of organizational economics and management. Emphasizing this research as a theory-driven field, this book presents research results on efficiency and performance of franchising networks and joint...
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"Franchising Globally is first of its kind to examine franchising both from an entrepreneurial and from an international perspective. The book includes theoretical discussions and practical examples of international franchising as well as both micro and macro studies of franchising environments...
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