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This book provides a comprehensive overview of non-governmental organizations (NGOs), including their development, structure, marketing, and challenges. It is divided into two sections: “Management Aspects of NGOs in the Area of Development, Marketing and Sourcing”, and “Case Studies of...
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Nonprofit Management gestellt werden. Obwohl sich öffentliche und Nonprofit-Unternehmen intensiv mit einer … Nonprofit Marketings bisher nicht die notwendige Aufmerksamkeit erfahren. Das Beiheft 37 der ZögU widmet sich diesem Gebiet mit … Aufsätzen zum Thema der Anwendung von Marketing und marktorientierten Managementansätzen im Public und Nonprofit Management. In …
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leadership, co-creation, stakeholder engagement, education, non-profit marketing and branding, and city administration. The book …
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Philanthropic projections : sending institutional logics abroad / Steven Heydemann and David C. Hammack -- Nongovernmental organizations and the making of the international community / Akira Iriye -- Philanthropy and the "perfect democracy" of rotary international / Brendan Goff -- Social...
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