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Counterfeiting and Piracy : A...
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Consumer behaviour
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Konsumentenverhalten
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Counterfeiting
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Product counterfeiting
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Produktpiraterie
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Anti-counterfeiting campaign
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Anti-counterfeiting strategy
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Consumer complicity
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Consumption theory
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Demand
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Illicit trade
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Immaterialgüterrechte
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Intellectual property rights
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Italy
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Konsumtheorie
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Luxury goods
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Luxusgüter
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Nachfrage
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Online music piracy
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Piracy
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Structural equations modeling
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Subscription-based music services
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Theory of reasoned action
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Welt
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1980-2015
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Aesthetics
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Co-creation
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Conspicuous consumption
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Consumer engagement
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Consumer-directed anti-counterfeiting measures (CAMs)
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Copyright infringement
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Demand management
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Demarketing
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Digital goods
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Digital revolution
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Digitale Güter
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Distinctiveness
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Illegaler Handel
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Cesareo, Ludovica
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Chaudhry, Peggy E.
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Journal of business strategy
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SpringerBriefs in business
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ECONIS (ZBW)
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Counterfeiting and piracy : a comprehensive literature review
Cesareo, Ludovica
-
2016
Persistent link: https://www.econbiz.de/10014011343
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Fake and pirated : do consumers care?
Chaudhry, Peggy E.
;
Cesareo, Ludovica
- In:
Journal of business strategy
38
(
2017
)
6
,
pp. 11-19
Persistent link: https://www.econbiz.de/10011757444
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