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Making e-government attractive
Willoughby, Michael; Gómez, Hermenegildo Gil; Lozano, … - In: Service business : an international journal 4 (2010) 1, pp. 49-62
Persistent link: https://www.econbiz.de/10003962678
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Rejuvenation and change of archtiecture in tourism and destinations
Schneider, Maria - In: Change management in tourism : from "old" to "new" tourism, (pp. 129-139). 2008
Persistent link: https://www.econbiz.de/10003760257
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Service design for experience-centric services
Zomerdijk, Leonieke G.; Voss, Christopher A. - In: Journal of service research : JSR 13 (2010) 1, pp. 67-82
Persistent link: https://www.econbiz.de/10003959017
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The eventization of faith as a marketing strategy : World Youth Day as an innovative response of the Catholic Church to pluralization
Pfadenhauer, Michaela - In: International journal of nonprofit and voluntary sector … 15 (2010) 4, pp. 382-394
Persistent link: https://www.econbiz.de/10008736594
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The HP HypeGallery : a carefully staged, event-oriented multimedia campaign
Williams, Jon; Curwen, Thomas - In: International direct marketing : principles, best …, (pp. 115-127). 2007
Persistent link: https://www.econbiz.de/10003600775
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Branding Center : der Einfluss globaler Markenkonzerne auf die Innenstädte am Beispiel von Projekten des Sony-Konzerns
Roost, Frank - 2008 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003528002
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Rush as a key motivation in skilled adventure tourism : resolving the risk recreation paradox
Buckley, Ralf - In: Tourism management : research, policies, practice 33 (2012) 4, pp. 961-970
Persistent link: https://www.econbiz.de/10009511292
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The handbook of managing and marketing tourism experiences
Sotiriadis, Marios (ed.); Gursoy, Dogan (ed.) - 2016 - First edition
The planning, design, management and marketing of experiences for tourism markets is a major challenge for tourism destinations and providers in a globalized and highly competitive market. This book bridges the gap in contemporary literature by carefully examining the management and marketing of...
Persistent link: https://www.econbiz.de/10011558564
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An event of world-wide attraction : interview with
Schmitt, Matthias - In: Intereconomics : review of European economic policy 3 (1968) 4, pp. 120-121
Persistent link: https://www.econbiz.de/10011560467
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On frozen ponds : the impact of climate change on hosting pond hockey tournaments
Fairley, Sheranne; Ruhanen, Lisa; Lovegrove, Hannah - In: Sport management review 18 (2015) 4, pp. 618-626
Persistent link: https://www.econbiz.de/10011411137