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This collection entails works of various authors contributing to the area of business communication in the 20th and 21st century as 'age of media and globalization' from various perspectives. The focus of the collection is on international business communication and economic approaches under the...
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Although the significance of international corporate communications is growing rapidly, systematic understanding of this field is underdeveloped. This paper illustrates the status quo in this area, proposes an heuristic analytical grid and considers the future of cross border corporate...
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