tourism such as community based, accessible, film, agricultural and cultural-heritage tourism entail unique issues for …"Destination branding and marketing form the backbone of tourism industry growth, but it is increasingly important that … techniques for branding and marketing for sustainable tourism development. It blends tourism and marketing strategies with …

and tourism industries. The adopted point of view – a destination perspective – enables one to go into a more detailed … destination analysis framework and the identification of common points between aviation and tourism set the groundwork for further … examination of the air transport-tourism nexus. Therefore, the book would be useful both for students and researchers in the field …