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This report examines the aggregation, distribution, and marketing of eight food value chains to glean practical lessons about how they operate, the challenges they face, and how they take advantage of emerging opportunities for marketing differentiated food products. A focus on the operational...
Persistent link: https://www.econbiz.de/10011069970
The growing retail desire for exclusive and specialized food products offers new marketing opportunities for small and medium-sized food suppliers that understand the new world of food merchandising and are capable of delivering food products that satisfy commercial requirements for quality,...
Persistent link: https://www.econbiz.de/10011069975