The paper presents some aspects regarding adoptata strategy to resolve the crisis in Cyprus financial system and the effects of such approaches used the euro area, but especially on the banking sector in the European Union. From our perspective we considered as an important thing to understand...

The marketing contributes to the conquest and sell of products and services to clients. Besides these actions, the development of banks is greatly based on their capacity to keep their clients and to create a favorable image for the future objects by means of verbal communication. We often hear...