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Signalling CSR activities by firms have gained considerable relevance over the last decade with enterprises having a large variety of instruments to design their CSR communication. Different communication means can complement one another as the information distributed refers to different...
Persistent link: https://www.econbiz.de/10010880541
In addition to traditional marketing communication instruments, social media marketing has become a powerful tool of interaction with participants within supply chains. An increasing number of com-panies, especially in the US, are using social media platforms not only to market their products...
Persistent link: https://www.econbiz.de/10011078212
In the multiethnic EU contest, the European Institutions encourage all citizens to be multilingual by learning at least two languages in addition to their mother tongue, including the local languages to maintain alive their cultural backgrounds and preserve their ethnic identity. The objective...
Persistent link: https://www.econbiz.de/10011200771
Aquaculture is criticized for its potential negative impacts on the environment and for its consequences on fish welfare. One solution to these problems and a promising development track for the German aquaculture sector is the adoption of sustainable production methods. The establishment of a...
Persistent link: https://www.econbiz.de/10011200779