Interis, Matthew G.; Haab, Timothy C. - In: Agricultural and Resource Economics Review 43 (2014) 2
In traditional contingent valuation, the researcher seeks the amount a respondent is willing, ceteris paribus, to pay to obtain something. But if a respondent receives a “warm glow†from a yes response, ceteris is not paribus. In estimating willingness to pay (WTP) to reduce...