Nicolae, Istudor; Corina, Pelau - In: Annals of Faculty of Economics 1 (2011) 2, pp. 749-754
In the past years the intensification of competition has changed the way in which companies communicate with their customers. The main challenge doesnâ€(tm)t represent anymore to create good products but also to be able to sell them. The best marketing strategy of a company can be best...