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Benefit as a medium for value creation and innovation
Barnard, Brian - In: Expert journal of marketing 6 (2018) 2, pp. 81-94
Persistent link: https://www.econbiz.de/10012217258
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Entrepreneurship, innovation, and value creation : customer benefits entrepreneurs and innovators build into new products
Dlamini, Sebenzile; Barnard, Brian - In: Expert journal of marketing 8 (2020) 1, pp. 9-40
Persistent link: https://www.econbiz.de/10012612953
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Innovation and entrepreneurship : the necessary conditions of value creation
Barnard, Brian; Herbst, Derrick - In: Expert journal of business and management 5 (2017) 2, pp. 98-128
Persistent link: https://www.econbiz.de/10011749767
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Perceptions of entrepreneurs and innovators regarding radical innovation : fundamentals, requirements, and method
Wallace, Dylan; Barnard, Brian - In: Expert journal of marketing 7 (2019) 1, pp. 42-71
Persistent link: https://www.econbiz.de/10012217299
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Social entrepreneurship : objectives, innovation, implementation and impact on entrepreneurship
Mthembu, Anele; Barnard, Brian - In: Expert journal of business and management 7 (2019) 1, pp. 147-177
Persistent link: https://www.econbiz.de/10012139389
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Entrepreneurship, innovation and creativity : the creative process of entrepreneurs and innovators
Barnard, Brian; Herbst, Derrick - In: Expert journal of business and management 7 (2019) 1, pp. 107-146
Persistent link: https://www.econbiz.de/10012139402
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The heuristics of entrepreneurs
Makings, Andrea; Barnard, Brian - In: Expert journal of business and management 7 (2019) 2, pp. 179-203
Persistent link: https://www.econbiz.de/10012139610