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The purpose of this study is to identify, in an era of extensive digitalization, the major opportunities and threats that influence the experiences of digital premium banking customers at key stages of their banking interactions. This study's conceptual research model combines the content of...
Persistent link: https://www.econbiz.de/10013199846
The purpose of this study is to identify, in an era of extensive digitalization, the major opportunities and threats that influence the experiences of digital premium banking customers at key stages of their banking interactions. This study's conceptual research model combines the content of...
Persistent link: https://www.econbiz.de/10012618739