Shalizi, Cosma Rohilla; Thomas, Andrew C. - In: Sociological Methods & Research 40 (2011) 2, pp. 211-239
The authors consider processes on social networks that can potentially involve three factors: homophily, or the formation of social ties due to matching individual traits; social contagion, also known as social influence; and the causal effect of an individual's covariates on his or her behavior...