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The link between entrepreneur's network centrality and innovation performance has been broadly studied in knowledge …-intensive industries such as biotechnology. However, little research has been focused on the social mechanisms that allow innovators to … norms that are considered legitimated to carry out innovation in the biotech field. …
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specialized commercialization capabilities. According to the predominant framework, if the innovation is protected by a strong … appropriabilty regime the optimal strategy is to license the innovation to an incumbent product firm. This paper argues by contrast … commercialize alone or to pursue a hybrid arrangement (called co-promotion) whereby it licenses the innovation but retains the …
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