Metaphors and storytelling are important communication tools that play a significant role in leadership and … organizational life. Leaders have used metaphors and storytelling to enhance their written and verbal communication from ancient … times, since Aristotle, to the modern age. In the present research, we focus on the use of storytelling and metaphors by …

leadership. The present article is written in the autoethnographic style. The original narrative work is re-examined through the … leadership if they are plausible to the intended audience, give all organizational members an empowered part in the story, have a … moral to the story, and have a happy ending. The overarching theme that is proposed is of leadership as the generation of …