Oana, CHINDRIS-VASIOIU; Madalina-Cristina, TOCAN - In: Management Strategies Journal 22 (2013) Special, pp. 395-402
Necessity for such papers, in which are analyzed cultural influences issues in the consumer behavior and the practical application of management and marketing in sectors of activity like culture, social sector and other areas, it started to impose in our country as a necessity and requirement of...